Category: Branding

Why You Need to Have a Strategy for Your Brand | BlissandFaith.com

Why You Need to Have a Strategy for Your Brand

Having a brand strategy is crucial to your branding being effective, resulting in having a successful business. If you look at brands like Apple and McDonald’s, they have very clear strategies for their brands, which is why they are so successful. They know exactly who they want to target, how they want to do it, […]

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Why You Should Never Use Premade Visual Brand Identity Kits or Logos | BlissandFaith.com

Why You Should Never Use Premade Visual Brand Identity Kits or Logos + A Free Branding Breakdown Quick Reference Guide

Your visual brand identity should always be unique to your business. It’s unique to your business because it represents the purpose, intent, mission, and most importantly the WHY of your business. As a graphic designer, I can create premade logos and brand identity kits all day, but if they don’t properly resonate with a client’s […]

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Using Online Marketing to Build Trust Around Your Brand | BlissandFaith.com

Using Online Marketing to Build Trust Around Your Brand Guest Post

Often times as a creative, entrepreneur or small business owner we struggle with gaining trust from our prospective clients. The world, and more specifically, the internet, is full of ‘experts’ and our audience knows that. People are becoming more and more skeptical on who are really the experts out there and who is worth their […]

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